Boma's way of working is built on three pillars:
Our core principles
Our theory of change
Our behavioural aspirations
Our Core Principles
The Boma Principles define our brand promise: the standard to which we hold ourselves accountable for every product we deliver.
1. Embrace complexity
Today’s leaders must be skilled at navigating a complex world with no simple answers.
2. Be robust and credible
We don’t offer empty, feel-good slogans. Our work is evidence-based and defensible.
3. Question dogma
We embrace new evidence and are willing to challenge our own status quo.
4. Be inclusive
We actively challenge our own blind spots to expand our world view.
5. Think big picture
We work at the level of strategy, principles, philosophy: how to create the world we want.
6. Embrace global and local
We honour global expertise as well as deep local wisdom and autonomy.
7. Work towards outcomes
Our events and programs are designed to generate tangible results.
